Module 4 Writing For The Web

Complementary Colors  

Colors that sit opposite each other on the color wheel. When paired, they create strong contrast and balance. Example: blue and orange or red and green (Great for designs that need visual energy.)  

Monochromatic  

A single color in different tints, tones, and shades. Think of lights blue, and navy. It gives a clean, unified look without being boring.  

Analogous Colors 

Colors that sit next to each other on the color wheel. Yellow, yellow-orange, and orange. They blend naturally and feel calm and pleasing to the eyes.  

Triadic Colors 

Also called double complementary. Uses four colors, two complementary pairs. Example: blue+orange and green+red. Offers lots of color variety, so balance is key.  

Primary, Secondary, and Tertiary Colors 

• Primary: Red, blue, yellow (Can’t be made by mixing other colors.)  

• Secondary: Made by mixing primaries (orange, green, purple) 

• Tertiary: Made by mixing a primary and secondary (like red-orange or blue-green)  

These form the foundation of all color mixing. 

Warm Colors 

Colors that feel energetic and cozy (Like red, orange, and yellow) They reminds us of sunlight, fire, and heat.  

Shades, Tints, and Tones 

• Shade: Add black to color –> makes it darker. 

• Tint: add white –> makes it lighter. 

• Tone: Add gray –> softens the color.  

These adjust the mood and depth of any hue.  

Hue, Saturation, and Luminance  

Hue: The pure color (like red or blue) 

Saturation: How intense or dull a color looks. 

Luminance (how bright): How light or dark a color appears.  
Together, they shape how we see and feel color. 

Favorit color: Powder Blue (#B0E0E6) 

Complementary: #E6B6B0 

Monochromatic

#B0E0E6 

#89D1DA

Analogous

#B0E0E6 

#B0C5E6

#B0E6D1  

Triadic

#B0E0E6

#E6B0E0

#E0E6B0    

Color Combinations I like:

1. Monochromatic – Powder Blue Palette  

This palette uses different shades of powder blue to create a calm and balanced look. The soft blues feel peaceful.  

2. Triadic – Powder Blue, Coral, and Yellow 

These three colors work together to create energy and harmony. The powder blue keeps it cool, the coral adds warmth, and the yellow brings brightness. It feels playful.  

3. Analogous – Powder Blue, Lavender, and Mint Green  

This group of pastel colors has a soft, refreshing feel. The hues blend naturally, giving off a gentle welcoming vibe that’s also gender-neutral and visually balanced.  

Other additional resources to consider here and here.